Investing With Purpose

Pitch for
Purpose

A Shark Tank–style competition where students build and pitch health & wellness business ideas to industry professionals, creating opportunities for:

Mentorship from industry professionals
Real-world business experience
🏆
A chance to win and launch an idea

Applications close
Sept 15

Undergraduate and graduate students — individually or in teams — with a health & wellness consumer product or brand idea.

Program Overview

A competitive pitch event with real stakes

Pitch for Purpose is a competitive pitch event that showcases purpose-driven health & wellness ventures led by underrepresented college students — pairing them with mentors, feedback, and a shot at funding.

1

Build your concept

Develop a health & wellness product or brand idea worth pitching.

2

Get mentored

Work 1:1 and in groups with industry professionals ahead of the final round.

3

Pitch live

Present to a panel of investors and operators for prizes and funding.

Key Dates

Timeline

Application Deadline
September 15
Open to current undergraduate and graduate students
Results published September 23rd
October 9
Semi-finals — pitch onsite to the review panel
Finalists announced Oct 15. Will follow 2.5-3 months of mentorship
January 8
Live pitch and awards ceremony
Winner will present at the Annual Meeting
1

Application

Jun – Sept 15

2

Round 1 Selection

Sept 23

3

Onsite Live Pitch

Oct 9

4

Semi-Finalists Selection

Oct 15

5

Mentorship

1:1 + group sessions

6

Final Pitch Event

Live pitch + awards

Application Period
Mentorship · 2.5–3 months
JunJulAugSepOctNovDecJan
Deadline
Sept 15
Live Pitch
Oct 9
Mentorship
Sprint week
Final Event
Jan 8
What You'll Gain

Built for real momentum

Mentorship from industry professionals
Real-world business experience
A chance to win and launch an idea
Expand network and experience
Develop entrepreneurial and business skills
Compete for prizes, internship, and funding opportunities
Application Requirements

What to prepare

To complete your application, have the following ready — clearly labeled with your first and last name.

A 2–3 minute video

Explain your interest in the program and why you should be selected. You'll paste a shareable link (YouTube, Drive, etc.) in the application.

Your flyer

A flyer for your brand, clearly labeled with your first and last name. Paste a shareable link to the file.

One-page concept overview

A concise summary of your idea — you can paste it directly into the application or link to a document.

Who Can Apply

  • Undergraduate or graduate students
  • Individual or teams
  • With a health & wellness consumer product or brand entrepreneurship idea

What Needs to be Submitted

  • Application form
  • 2-minute video
  • One-page concept overview
Questions? Contact us — a.vargas@wmlp.com
Application

Apply now

Applications close September 15. Have your video link, flyer link, and one-page overview ready before you start.

Ready to apply?

The application opens in Microsoft Forms — it takes about 10–15 minutes, so have your video link, flyer link, and one-page overview ready.

Apply now →

Opens in a new tab on Microsoft Forms.